Support the Prince’s Trust with a custom jacket

16th October 2017

Custom jackets are spotting the runway and fashion weeks this year and now Superdry fans have the chance to own one of their own in support of the 870,000 young people in the UK who are not in jobs, education or training.

Using Superdry’s quality materials, a team of Superdry in-house designers have used their creativity to a limited edition range of just 58 bespoke denim, leather and military jackets – taking influences from the 90s grunge scene, 50s rockabilly style, and 80s punk appeal. The jackets throw the rule book out the window with bleaching, metal studs and hand-painted detailing. Each jacket is completely unique in design, hand finished, comes in a limited edition presentation box and with individual care instructions. The mens and womens jackets will not only stand out from the crowd but will be collector’s pieces in the future.

CR10245 Brand Communications - Princes Trust Custom Jackets Blog - Urgent4

The Prince’s Trust supports disadvantaged young people to get their lives back on track. It works with 11 to 30 year-olds who are unemployed and those struggling at school at risk of exclusion, to the practical and financial support needed to stabilise their lives, helping develop self-esteem and skills for work. The Prince of Wales’s charity has helped more than 870,000 young people since 1976 and supports 100 more each day. Last year, more than three in four young people supported by The Trust moved into work, education or training.

To shop the custom jackets please visit:

 To find more about The Prince’s Trust Million Maker’s Competition please visit:

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