AW19 My Way – Introducing Amiaya

6th September 2019

This autumn, we’ve worked with an amazing collective of seventeen individuals brought together to express their own unique style. Meet Ami and Aya Suzuki, Tokyo’s most famous fashion twins who rose to fame from sharing street snaps of their Harajuku style. With matching bright pink bobs and an uncanny ability to dress in coordinating outfits, find them styling it up at @Amixxamiaya and @Ayaxxamiaya.

We love:

Early adopters of the street style scene in Tokyo, Ami and Aya rose to fame for their quirky Harajuku style, leading to a brief foray into pop stardom. Now DJs stroke models stroke designers, they present themselves as a team with a focus on each of their individual identities. And just look at that incredible pink hair.

In their words:

Ami is the younger twin, Aya is older. We’ve loved fashion since we were in junior school. Our parents were in the industry and had fashion boutiques. I think sharing identical or similar styles is the strongest sign of our individuality. We coordinate our style using lots of colours, from the beginning it was about expressing ourselves, and that mentality hasn’t changed.”

Where you’ll find them: 

Ami and Aya love to visit different places around the world. When they get any down time, they love music and films.

Ami and Aya’s Style

The girls maximalist style and love of prints has made them a fixture on the front row and when they’re going casual there’s nothing better than a Teddybear hoodie. Get ready to stand out.


Storm Overhead Hood

Teddybear hoodies are having a moment as a new take on women’s hoodies. Essentially imagine your favourite staple with added cosy points.

Harpa Waterproof Jacket

Ami may be from Tokyo, but when visiting England she needs a waterproof layer. Plus, for individual style the pop of neon yellow adds a unique edge to a Teddybear hoodie.

Phoebe Wide Leg Jeans

The girls love to complement each other with their individual looks, so both opt for wide legged pants. Step in these high waisted, wide leg jeans that perfectly pair with Aya’s sweatpants.

Get her look


The Jacquard Puffer

This is the ‘Where did you get that?’ puffer jacket of the season. Designed to go from fashion shows to late night DJ sets, this beautifully printed padded jacket is a modern take on the classic puffer.

Ana High Neck Crew

Maximum volume is the way forward with this look, so why not add the perfect oversized women’s sweatshirt, complete with high neck and a ribbed collar. Go like Aya and up a size for extra style points.

Edit Wide Leg Joggers

With travel high on the agenda of these international girls, a pair of comfortable yet functional joggers is key to Aya’s wardrobe.  This pair is simple, black and with a white serif-style logo.

Get her look

Find Ami @Amixxamiaya and Aya @Ayaxxamiaya and discover the other faces of #SDMyWay at

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