London 2012 has been a huge global event and we’ve made sure that we’re right in the centre of all the action! Our Superdry Stratford City store sits in the heart of Westfield Shopping Centre – the gateway to the London 2012 Olympic Village, so we’ve been attracting our fair share of fans, officials and athletes who have been itching to get their hands on their favourite items!
Some of our famous fans include Team GB’s medal winners, Daniel Purvis and Kristian Thomas, Superdry-sponsored Justin Reid-Ross and the South African mens hockey team. Also making an appearance was Austrian Canoe slalom athlete Corinna Kuhnle, and Charlotte Bonnet and Camille Muffat from the French swimming team, to name but a few.
The athletes picked up some of their favourite Superdry pieces from the store, including windcheater jackets and our AW12 denim that is making its way to store now. You can view our album of Olympic visitors on our Facebook page.