We’re celebrating Westfield London’s 5th Birthday this week with exclusive offers and in store shopping experiences

Fans have the chance to win a monogramed Superdry + Timothy Everest jacket, complimentary makeovers and more!

Between 31st October and 3rd November we’re giving you the chance to have a personal shopping experience in our Westfield London store. To book your appointment and get your hands on a free beauty gift, call the store on 0208 743 5201!

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With our student events coming to an end, we recently headed down to the Superdry store in St Davids, Cardiff to get in on the action!

The goodybags were packed, the music was beating through the store and the doors opened to swarms of Superdry fans egar to get 20% off their favourite clothes and accessories.

we’ve not quite finished our student events yet! Join us on Thursday 24th October at our Flagship Regent Street store for 20% off everything as well as a live DJ and goodybags! See you there!

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Last night, we hosted the second of our reader events with Men’s Health magazine in our Birmingham Bullring store.

With Superdry-branded waiters, Asahi beer and the sounds of DJ Loz back for round two, Men’s Health’s commissioning editor Jamie Millar talked guests through the latest trends, how to avoid a double denim faux-pas and the all important Superdry AW13 collection! Focusing on the attention to detail, Jamie explained how to match his favourite Timothy Everest San Franciscan jacket with a pair of much loved denims, and a pair of brogues for a smart/casual look.

Guests were once again treated to complimentary goody bags filled with exciting Superdry products and a Men’s Health magazine. The first 50 guests even got themselves a free pair of Superdry headphones!

For more pictures from the event, check out our Instagram feed!

Did you miss out on our Birmingham and Regent Street event? We’ll be in Glasgow St Enoch Centre on Thursday 26th September and Trinity Leeds shopping centre on Thursday 3rd October!

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Thursday 11th April 2013 was a big day in the Superdry calendar. not only were we previewing our AW13 collection to the most established Fashion writers, journalists and bloggers in the uk, but we were also getting to launch something big…

And by big we mean The Superdry + Timothy Everest womens sebiro collection!

The biggest names in fashion spent the day in the showroom of  our flagship store on London’s famous Regent Street,  checking out the collection that will be released later in the year.

Our AW13 collection features well-loved and classic Superdry pieces as well as a new grown-up collection of female tailoring that oozes modern, feminine glamour.

Womens denim has had a major overhaul with new wash techniques for jeans, complete with a vibrant palette of animal prints, dip dyes and unique shades of raspberry and winter green, whilst our menswear takes inspiration from the past with a heavy dose of the new. Think retro fairisle knits in crew and roll neck styles, updated with pops of neon yarn and navajo details.

Our standout attraction, and something that put a smile on the faces of the writers from of Vogue, Grazia, Company Magazine, Elle & GQ to name a few, was our Exclusive Social Media Mirror!

Our guests were given the chance to take their photo on the huge interactive, touch screen mirror and share in real time to their social media pages!

Following the successful launch of the tailored collection for men, the evening saw the unveiling of the new Superdry + Timothy Everest Womens Sebiro Collection to a very packed audience. At 6pm sharp the curtains opened to the new pieces from the exclusive collection. The Town Coat, The Country Rebel, The Rock Rebel and The Muse, designed specifically for the modern women. From ‘Rock Chic’ to ‘Country Rebel, it is a trans-seasonal collection of core tailored staples, which echo unequalled atention to detail, super cuts and the finest quality cloths around.

Take a look at what was said over on Twitter with our event hashtag #SDAW13.

Image courtesy of Laura Palmer.

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Yesterday marked the grand opening of our ‘Flagship Store of the North‘ right in the heart of the brand new shopping destination, Trinity Leeds.

Leaving in the dark at 5.30am, (until yesterday we didn’t know that time even existed!) we packed the photography equipment and hit the road to join the huge crowds of people waiting to enter the shopping centre at 10am, and we were almost swept off our feet in the excitement of happy shoppers!

The Superdry store, which can be found on the Lower ground floor via the Albion Street entrance, is a whopping 16,000 square feet and our biggest store outside of london. with those figures you can see how it’s been dubbed our flagship of the North!

It features our brand new SS13 collection, summer-ready accessories including hats, sunglasses and flip-flops and all the classic Superdry pieces that you all know and love.

Decked out in a similar aesthetic to Superdry International, our global flagship store on London’s famous Regent Street, you’ll find a huge TV screened video wall, sleeper-mounted railway carriages and custom built changing rooms.

Were you at the grand opening? Did you pick up an exclusive Superdry ‘Tee in a tin?”

Join in the Trinity Leeds convo over on our Facebook page!

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Exciting things were happening at our store in One New Change shopping centre last Friday – we invited two nail technicians to join us for an afternoon to treat and pamper some lucky Superdry fans!

Our nail bar was jam-packed throughout the day as we got to show off both our spectrum of nail paints and our new Superdry Beauty range.

Customers were also treated to a look at our new SS13 collection while they were being pampered!

…What a great way to spend an afternoon!

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We’ve gone all out for this one; it’s our biggest competition EVER!

Simply sign up here and you and a friend can bag yourself two return flights to Sydney, Australia, get not one, not seven but 10 nights accommodation in a central Sydney hotel, a limo ride to our Sydney Superdry store and a VIP shopping spree with your very own personal Superdry Stylist!

Head over to our Australia competition tab and follow the instructions for a chance to win!

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visit superdry.com

Superdry are now offering free shipping to our North American customers via the Superdry Online Store!

With six Superdry stores now situated in the United States, and further stores set to open in Santa Clara and New York soon, our American customers are being given the opportunity to take advantage of free delivery on all orders made via Superdry Online. Fear not our Canadian and Mexican fans, we have now extended our free delivery to accomodate you guys!

Click here to visit superdry.com

With stores across both the East coast and West coast of the US, as well as the new Las Vegas store on the world-famous Las Vegas Boulevard, stateside Superdry fans have never had such an opportunity to get hold of our iconic Superdry style. See below for details of our Superdry USA Stores:

Los Angeles, CA

Los Angeles Flagship Superdry Store
Beverly Center,
6th Floor, 8500 Beverly Boulevard,
Los Angeles, CA 90048
Tel: +1 310 652 0175


(more…)

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