Since out flagship Superdry store opened in Seoul, Korea, it has been a popular place for Korean shoppers and the press! Superdry and it’s launch night was covered by GTV Korea on the Trend Magazine programme! You can watch the video of the opening and of the fashion show below!

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Superdry has landed in South Korea! Seoul is home to our Korean flagship store and we opened in Superdry style! We let loose a number of personalised motorbike billboards in and around the city with fun posters and to top it off we had a digital billboard playing out to the city. Last Thursday saw the opening of the store with some special guests attending! Actors Hyun Woo, Ji and Heung Su, Kim were joined by actress Kang Hee, Choi -all attending our fashion show held at the Superdry store where models walked the catwalk, showing off our collections. Guests were invited to an after party and they enjoyed a whole array of light food and Superdry nibbles! Come and take a look at the pictures, there will be more to come from Korea!

Click here for some news coverage on SSTV

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