Back in 2008 we shot images of our models for our publicity campaign. We have dug out this video showing the team at work

Superdry Fashion Shoot

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Women’s Vintage thrift leans towards delicate summer cotton dresses
in clashing colours and also evolves the buttersoft cut & sew jersey
collection with focussed beautiful new styles from the Superdry
sewing houses.

The Superdry sewing houses have been busy creating beautiful, delicate cotton dresses for the summer months. The team took a trip for the latest Vintage Thrift photoshoot and we have some behind the scene images and outtakes to share with you! The idyllic Blue Lake in Fairbourne, North Wales, set the scene for our campaign where the slate quarry lends its breathtaking charm for our backdrop.

BlueLake  106N (1) Read the rest of this entry »

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Basingstoke is an old market town in northeast

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If it wasn’t exciting enough being in Dublin airport waiting to jet off somewhere, we have made it even better by opening a Superdry store at terminal 1. A great excuse to buy some great clothes for you trip away! The shop is located in the shopping area leading to GATES 101-121 and GATES 201-220.

Superdry - Dublin Airport CR2 11

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Last month Amsterdam welcomed a new Superdry store! Opened along Cornelis Schuytstraat, the beautiful new shop is split into two levels with menswear on the ground floor and womenswear in the basement.  It will be hard to miss with its recognisable black and white design and the colourful display of mannequins in the window. Along Cornelis Schuytstraat you will find some amazing cafes and restaurants to stop in, a very ‘hippy chic’ area. Perfect!

Cornelis Schuytstraat 21, Amsterdam, 1071

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Cardiff is the proud owner of the largest Cult in the UK! Opened in October 2009, its phenomenal size has slotted right in with the magnificent St David’s shopping centre. The store is a beautiful marriage of industrial interiors, exposed bricked walls, mixed together with stunning jar lights and a spectacular sign suspended in the centre of the store. Cult is the largest stockists outside of Superdry to stock its brand.

14/18 St Mary Street, Cardiff, CF10 1TT

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Our previous designs are never forgotten! Some of your favourites are making a comeback on new coloured t-shirts and hoods. Starting from this week, select designs are going to be reintroduced in-store and online. If you thought you missed your chance to get that tee you had your eye on, now is the chance to get your hands on one of the iconic prints!

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Superdry.com will be spoiling you with a great offer this weekend. Keep an eye out for a fantastic treat on the website and make your weekend that extra special!

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Our wonderful model Flo, worked the intricate patterns of our AW09 thrift range to compliment the amazing designs of the Kew Bridge Steam museum workshop in Brentford, London. We have some extra images from the shoot for you and snaps of the spectacular museum we chose as our location. You can get the look by shopping online and in-store for the outfits Flo is wearing.

Untitled-1

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March this year saw our new Kortrijk store open in Belgium. It is in the largest pedestrian zones in Belgium which will make your shopping experience even better. The fantastically modern, glass exterior stands out amongst the crowds, marking our arrival in the beautiful city.

Sionstraat, Kortrijk, 8500

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