C.S Lewis’s children favourite hit cinemas this weekend with the third installment “The Chronicles of Narnia: The Voyage of the Dawn Treader”. We here at Superdry Head Office were super excited when actor William Moseley who plays Peter- the eldest of the Pevensie siblings came in for a visit on Friday! Superdry photographer, Jimeee Meigh is a long time friend of Peter Moseley (Williams father). The pair came to talk photography, cameras and check out the world of Superdry over a cup of tea!

William will be starting his next project early in the new year with Ben Kingsley and Emma Roberts- we can’t wait!

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For all of our Belgian fans, Christmas came early this year – Antwerp’s second Superdry store opened last week! If you haven’t been there yet we have some great pics for you to have a taste of what to expect. You’re bound to find the perfect Superdry present to put under the Christmas tree!

Nederlands:

Op 10 december was kerstmis bij voorbaat voor onze belgische fans: Superdry heeft zijn tweede winkel in antwerpen geopend! Want er is niet als een super geschenk onder de kerstboom, was onze nieuwe store succesvol! nog niet gaan kijken? Bekijk onze foto’s en kom ons opzoeken in de Korte Gasthuisstraat 9, 2000 Antwerpen.

Korte Gasthuisstraat 9, 2000 Antwerp.

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Since out flagship Superdry store opened in Seoul, Korea, it has been a popular place for Korean shoppers and the press! Superdry and it’s launch night was covered by GTV Korea on the Trend Magazine programme! You can watch the video of the opening and of the fashion show below!

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Last week we had the opening of two brand new Superdry stores in Australia! Melbourne Central VIC and Westfield Parramatta NSW were launched in true Australian party style! Last Thursday Superdry Melbourne Central threw a secret party down one of Melbourne’s cobbled laneways where there were pre drinks at Guildford Lane Gallery. Ashley Roberts from massive girlband- the Pussycat Dolls attended and really got the party started! The gallery had a particularly impressive array of Superdry cans and Tins decorating the venue and as well as a vintage Rat Rod!!

The main event took place at the Utopian Slumps gallery with an eclectic mix of music from a jazz band to an all out electo/pop/hip hop set by DJ/Producer Diplo and not forgetting a treat put on by Major Lazer! Click below for more images from the night!

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After taking his first steps at La Mezzanine in 2007, DJ and Producer, Mac Monroe became the resident DJ of two famous Belgium clubs! With an electro/house style, he has attracted international attention! His albums, “Amazonia”, ‘True Happiness” and “Organic” have been livening up most Belgian parties as crowds gather for his mind blowing sets. As a massive fan of the brand, he loves wearing our graphic tees to add more colour to his nights!

Français:

Grâce à son propre style éléctro/house, mac monroe a été remarqué sur la scène internationale en avril 2010. Ses albums, « amazone », « organic » et « true happiness » on fait monter son succès en flèche !  Envie de bouger ? Retouvez mac monroe sur le dance floor!

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January’s 2011 issue of Cosmopolitan magazine sees our Superdry core pieces being featured over two pages in the addition! The lumberjack twill shirt (center picture) is worn over our yet to be launched denim sweetheart basque top.  springing into action, our Superdry Longisle crew top  is worn with our newly arrived ear muffs for a brilliant winter look! Visit your Local Superdry store or website for more Superdry pieces.

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With the Amsterdam and Breda Superdry stores already receiving a huge following, last friday saw the opening of our third new superdry store in the Netherlands – haarlem. The front of the store boasts from having a complete glass front, allowing passersby to view all of our latest garments. The Superdry store is situated in the heart of the Haarlem city which is historically known for the growing of brightly coloured tulips and flowers. We seriously recommend you stop by and pick up some fresh brightly coloured garments!

Superdry Store Haarlem, Barteljorisstraat 14, 2011 RB Haarlem, Nederland

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The Hurley Hockey team in Amsterdam are on form! Superdry couldn’t help but support such promising players! Coaches- Charlotte Nusman and Timo Doremalen trains the 14 young players who are number one in their inter district competition! Hockey is an extremely popular game in the Netherlands and this talented team look great keeping warm in our clothing during practice sessions.

Superdry would like to wish team good luck for their prestigious tournament, “Below the Sea,” on 21st December!

Nederlands:

Hockey “hurley mb1” team is nummer 1 in zijn “inter district competition” in amsterdam. superdry wenst veel success aan zijn favorite hockey team voor de  toernooi “Below the sea” van de 21 december !!!

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Feast your eyes on our Christmas addition to the Citadium Superdry Store in Paris, France! This contemporary take on a Christmas Tree has been built by stacking 350 Superdry Tins into a Tree shape! Each Superdry tin is vintage inspired with graphics of our tee designs on each tin. For France metropolitan residents, you can own one of these along with a free tee inside if you answer our Superdry related questions we will be posting on our Facebook page!

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Melbourne in Australia is awaiting a brand new Superdry opening at the Melbourne Central VIC shopping centre! If you happen to walk by, you won’t miss our giant billboard up at the Lonsdale entrance. Scheduled to open early next month, we will keep you updated with all our Australia news right here. In the meantime, why not get yourself involved with our opening events on our Facebook page where we will be holding opening parties for each new Superdry opening in Australia! Visit here.

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