We may have put a blues-themed look together, but your mood doesn’t have to match it! Focussing on our beautiful, iconic designs that define the Superdry look, we bring you the first regular pick of our favourite new items.
Featuring the Superdry Hi Number 54 T Shirt in Stadium Marl, wrapped in our classic Hobo Hood in matching Fools Blue you’ll never be caught out by the weather.
If layering with Superdry t shirts, shirts, lumberjacks and gilets is the way forward in personalising your winter style, then your summer look is best accompanied by a range of accessories for that touch of summer flair. Our Superdry accessories collection really add style to an outfit and a definite Americana feel eminates from all of our products. Here we focus on three unisex items from our accessories range that particularly ooze summer style:
Our vintage Superdry caps are a classic item with their distressed finish and the iconic Superdry logo across the front. In the classic baseball style and featuring an elasticated headband and rear embroidered graphic, the Bleacher Vintage Cap is the perfect partner for those summer days in the sun.
Another essential for the sunny days ahead are a pair of original Superdry sunglasses – ideal for driving behind the wheel or lying behind the wind break! The ‘Passenger’ – a timeless classic ‘Wayfarer’ design – is available with tortoise frames and adds that touch of class embodied by 1950s Americana. The ‘Powder’ sunglasses are available in three fantastic frame designs, all featuring our twist on the iconic ‘Aviator’.
The final key accessory for the summer season is a pair of our flip flops in the classic thong design. Always hand-in-hand with a dilemma (the ‘is it too early?’ debate), they don’t just look great but provide rather a lovely problem! Then again, can it ever be too early? Either way, it looks like having a trusty pair of Superdry GT Flip Flops (shown here in White/Royal) to hand for those surprise warm days is definitely a good idea!
As valued Superdry fans, from time to time we like to reward you with exclusive offers and promotions! From discounts on our latest retro vintage Superdry products, to special voucher codes for that one-off bargain purchase, we make sure our top fans are the first to know about sale news.
To ensure that you are kept in the loop and up-to-date with all the latest sale news, simply sign up to our newsletter.
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As well as being the first hear about all the latest offers and promotions, our regular email updates contain up-to-date fashion and product news and celebrity style guides featuring well known Superdry fans such as Hollywood actor Bradley Cooper and Mollie King from The Saturdays!
Superdry is gearing up for the wedding of the year! With there being no promise of it being another scorcher, choosing an outfit will be a bit of a dilemma! Never fear, we have a look that will be fit for royalty and wonderfully versatile for the girls! Our new Vintage Thrift Lotte dress is a subtle lavender frost colour with impeccable attention to detail. With feminine ruffled straps and a soft layered skirt the quilted front panel with elasticated back will flatter your shape beautifully. We teamed the Lotte dress with a Superdry blazer to add a tailored look and to keep warm if the typical British weather fails us this weekend! Here’s to a big wedding party to remember!
We have completely fallen in love with the Rodeo Jacket which is available for both men and women! This supersoft suede jacket is the ultimate vintage-Americana inspired piece coming in two colours. Made for a worn in , distressed look and adorned with embossed, brass poppers and zips. The womens jacket is cut to contour your shape in the most flattering way. The women’s will be available to buy soon and it is a great alternative to the denim jacket this summer!
Here in the UK were are tantalisingly near a wonderful 4 day Easter weekend! We thought we would add to this great news with a preview of our new traditional mens Riva Boatshoes expected to be in our stores soon!
Available in brown and navy these super soft suede shoes have white leather laces, real natural cork foot bed with a bespoke Superdry sole! We cannot wait for their arrival!
Superdry has joined forces with world famous department store Selfridges for an exclusive womenswear ‘pop up’ shop!
Selfridges first opened its doors on the 15th March 1909 and it happens to be the largest department store on Oxford Street and the second largest in the UK, making it one of the Ultimate shopping experiences for browsing the latest Superdry Spring/Summer range.
The ‘pop up’ shop will showcase the brand’s exciting new women’s wear items including the leather and canvas accessories, premium outerwear and key pieces from the feminine lines; Vintage Thrift and Orange Sewn.
The temporary store is only open from now until 10th May and so get down there and invest in a Superdry future classic!
This weeks selection of Superdry Celebrity press takes a look at Star magazine featuring the lovely Mollie King from Girl band the Saturdays, out and about in our Superdry Angelina Jacket. April’s Heat Magazine featured Bradley Cooper who has been spotted on various occasions wearing our Superdry Jackets, whilst Teen Now interviewed boy band One Direction, with member Liam Payne wearing a Superdry Lumberjack Twill shirt.
The quaint town of Le Touquet in northern France is now home to a Superdry store! Small but certainly not lacking in activity, the beaches provide the most exciting playground for beach sports!
As a seaside location, there are markets galore of the finest fresh fish and seafood!
Residents will be able to get their hands on our exciting summer range, which includes board shorts ready for the beach!
Français
Tantôt branché tantôt cool, tantôt huppé tantôt relax, tantôt bruyant tantôt reposant, tantôt cocktail tantôt cup of tea, Le Touquet a tous les charmes. Ville au look et à l’ambiance incomparable, branchée parisienne mais sur quelques kilomètres carrés seulement, elle accueille un Superdry Store dès ce mois d’avril. Le look vitaminé de la collection Printemps/été 2011 Superdry devrait faire des ravages sur les interminables kilomètres de plage que compte la station. Nous vous donnons rendez-vous dans l’incontournable rue Saint-Jean où s’installent les 47 M2 de bonheur signé Superdry.
Last Thursday saw the opening of Spain’s first Superdry Store in Barcelona. The store is located at C/ Provenza 253, between Passeo de Gracia and Rambla de Cataluña, one of the best shopping districts in the city.
The Store opening was well received by the locals and we even had the pleasure of welcoming Xevi Pons and Gerard Farrés both World Champion rally drivers as some of the first shoppers in the store. Check out the store images below.
Español
España ya tiene su primera tienda Superdry.
El pasado jueves 7 de abril se abrió en Barcelona la 1ª tienda Superdry de toda España. Esta se encuentra en uno de los vértices más comerciales de la ciudad: en la calle Provenza 253, entre Paseo de Gracia y Rambla Catalunya. La tienda, que dispone de 200 metros cuadrados, atrajo desde las 17h de la tarde tanto a fanáticos como a curiosos de la marca, impresionados por la iconografía de Superdry, única en la ciudad. Entre todos ellos Superdry tuvo el placer de recibir a dos de nuestros Campeones del mundo favoritos: los pilotos Xevi Pons y Gerard Farrés. A continuación podréis ver una pequeña muestra de nuestra tienda en Barcelona.
