With Glastonbury a distant memory *shed tear*, music fans are now looking ahead to the next big festival in a few days, Latitude.

Held in Henham Park, Suffolk this alternative festival draws crowds of eclectic music fanatics every year. This year we can’t wait for full access to the Latitude Lake for the first time. From Thursday to Sunday you’ll be able to don a bikini or swim shorts and cool down until 8pm, so don’t forget to pack your swimsuits!

Now, in all fairness, this year’s line up is a mega one featuring the UK’s hottest artists right now. We’re super excited about this year’s performances especially Noel Gallagher’s High Flying Birds on Sunday. The Vaccines will no doubt steal the BBC Radio 6 Music Stage as they tease us with their upcoming third album.

Alongside the music madness there’s also a chance to see some of our favourite comedians live. From Jason Manford and Jon Richardson to Alan Davies and the stars of Channel 4’s, The Last Leg – we know we’ll be left in stiches

Now, over to Latitude fashion – what to wear!

Dungarees are on trend right now and bring together that perfect mix of utility and chic. We’ve of course added a Superdry twist to our dungarees, recreating this classic in a floral dress. Team with our high tops and a bright coloured shoulder bag to make sure you’re festival ready.

Prints are all we’re seeing on festival snaps this year, stand out with our take on this festival favourite rediscovered with a Fluro Finish. Coupled with our brand new foldable sunglasses – saves you from easy breaks – and our pop coloured watches, you’ll be a masterclass of Festival Style

We would love to see and hear about your Latitude antics so share your #FestivalStyle with us on Twitter @Superdry or Instagram @SuperdryGlobal and we’ll repost the favourites

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We’ve joined forces with Gloucester Rugby to create an exclusive range of authentic retro rugby shirts.

A declaration of pride for club and country, we know that the traditional rugby jersey has long been the ultimate sportsman statement. Inspired by vintage sports apparel and classic varsity style, we’ve collaborated with rugby legends Gloucester to launch a collection of premium Rugby shirts for Cherry and White fans and players.

The collection is based on the iconic styles of the 60s and 70s, the four-jersey collection has been designed with rugby players in mind; as modelled by Gloucester Rugby’s Dan Murphy, John Afoa, James Hook and Johnny May. The Gloucester colours – cherry red, white and washed black – are the core of this collection, while premium coarse single jersey fabric pays homage to the iconic rugged look and feel of retro shirts.

The new Gloucester Rugby by Superdry collection will launch on 11th July at the brand new Gloucester Rugby megastore at Gloucester Quays and online on the Superdry website and Gloucester Rugby website.

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Being a festival first-timer can be daunting, this summer Sarah Barlow (Look Magazines Fashion Assitant) took her boyfriend to his first Glastonbury. Taking on the challenges she takes us through her festival essentials!

“Another summer, another Glastonbury. Whilst my boyfriend Christopher was – before last week – a Glasto-virgin, after 7 visits to Worthy Farm I think of myself as somewhat of a veteran. However it was I that learnt a few essential Glastonbury lessons this year:

1. If you’re going to plaster yourself in glittery temporary tattoos make sure you don’t leave them on for five days running or you will end up with a body full of bizarrely shaped sun tan lines come Monday.

2. No matter where you’ve camped, the walk back from Shangri-La at 5am will always seem like a million miles away. Take a pit-stop for a portion of churros en-route to make the trek that little more bearable.

3. Whether you rise at 7 or 11, there will always be a queue for the Breakfast club food van. So just take your time (and another hour or two in bed!)

4. Don’t forget to check social media to find out who the TBA/ secret guest appearances are: We discovered last minute through Twitter that The Libertines we’re taking Florence’s original scheduled spot, and they ended up being one of our favourite performances of the week.

5. Whatever the weather forecast always bring two different types of festival footwear. Thankfully, the sun made another appearance on Sunday afternoon so off came our wellies and on came our Superdry sneakers again. Phew!

6. Hula-hooping in the healing fields is and will always be the best hangover cure, ever!

Now all that’s left to learn is how to beat the post-Glastonbury blues; My body aches, my mind aches, but the biggest ache of all is the realisation it’s all over… until next year anyway!”

Sarah wears;


Fjord tassle cardigan, £94.99 and summer seeker dress, £44.99

Christopher wears;


Concert roll t-shirt £24.99, Trophy low top trainers £39.99 and True Montana rucksack, £34.99

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Coming into June there’s only one thing that’s on any music fanatics mind and that’s festivals.

With festival season good vibes, great music and amazing memories are sure to follow and if there is any festival that is guaranteed to make a few weak at the knees, it’s Glastonbury. The sheer size of this festival is the envy of most; you can simply walk aimlessly from stage to stage and have some of the most memorable moments of your life. It could be discovering a new act or simply stopping to chat to a stranger dressed as a horse.

Lets start with the line up for this weekend – it’s off the scale. The amount of choice and variety is unbelievable, prepare yourself for a whole lot of negotiating with your mates on which DJ is a must see, there’s going to be a serious amount of lineup clashes this year!

Glastonbury has picked an incredibly diverse range of live performances for their three day extravaganza! Kicking of the Jungle vibes is the English born DJ Shy FX who will be making everyone shake their body. Then moving over to the power vocals that is Florence and the Machine who’ll be taking to the Pyramid stage on Friday night. If Florence isn’t your thing, you can move over for a crazy night with Enter Shikari who will be screaming down the John Peel stage this year. Then it’s all about Saturday night with Idris Elba taking to the decks on the Sonar Stage and, if you hadn’t heard already, we’ve been graced by the presence of the one and only Kanye West who is headlining the Pyramid Stage!

So with a line up like that there is only one thing to think about, what to wear? Well, don’t panic, we’ve got it covered.

You need to wear something that’ll stand up to the test of all that mud and the changing weather that Glastonbury is renowned for. Team one of our classic parka’s with a pair of our new sneakers, a concealed wedge will give you the much needed height as the crowds draw in.

While for men opt for a tie dye tee over a pair of distressed jeans for the ultimate summer look. And make sure you never miss a set with one of our pop coloured watches.

This weekend we want to see how you’re styling Superdry at Glastonbury, share your look using #FestivalStyle and tag us using @Superdry on Twitter or @SuperdryGlobal on Instagram, we’ll share the best!

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This month we’ve asked our network of talented bloggers to show us how they would style festival. With an immense amount of product each look has been incredible and different.

Today Lurch Hound Loves, a manchester based Fashion and Lifestyle blogger, reveals her festival look. Opting for one of our Army inspired shirts which just oozes festival appeal she flips festival style on its head by teaming it with our bead infused Ikat Chevron Skirt.

A look that is bound to set you apart from the crowd whether you’re partying at Glastonbury this weekend or heading to Tomorrowland or T in the Park next month.

Haven’t discovered our festival outfits yet? We’ve got an immense collection for men and women that will keep you in style this festival season.

Read the full post from Lurch Hound Loves here, and ff you’re a blogger who would like to become part of our blogger network you can register here.

All images courtesy of Charlotte Lewis, Lurch Hound Loves

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When it comes to Barcelona in June, music lovers of all ages and musical tastes descend on the city for Sonar Festival, and 2015 is set to be one of the best years yet!

The line up over this year’s three-day weekend (18-20 June) is amazing! Acts include the ambitiously talented and extroverted artist A$AP Rocky, who has collaborated on tracks with Justin Timberlake, Sam Smith and Rihanna. He’ll be hitting the stage on Friday 19th along with disco-pop diva Roisin Murphy, who’s been bagged as one of the unmissable shows of the weekend as she returns with a new record.

British electronic dance music duo Chemical Brothers will perform their new show on Saturday 20th comprising of huge visuals created together with filmmaker and regular collaborator Adam Smith. Along with the iconic Duran Duran, who will grace the Sonar stage ten years after their last show in Spain.

With the music sorted, let’s focus on your outfit. Bright colours and loud and proud Hawaiian prints on our iconic tees are staple looks for men, while track and field vests paired with vintage washed denim cut-offs create an effortless statement.

For the ladies, stand out from the crowd in our vibrant print tees and tie-dye sequin pocket vests. Or, add a touch of bohemian chic in denim shorts with intricate crochet detailing or a tie die dress.

As every festival-goer knows, an outfit isn’t complete without killer accessories. our Rock & Roll wayfarer style sunglasses have 100% UV protection and feature a folding frame with bi-folding arms – perfect for pockets when the sun goes down.

Bold Hawaiian print rucksacks with padded straps are ideal for carrying festival essentials.

If you haven’t yet sorted accommodation for the weekend, check out Barcelona Tourist Guide for a list of available places from basic hostels to luxury hotels. Fancy going? Tickets start from just 54 euros and are still available at Sonar

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Have you got a burning question for James Hook, Johnny May, Dan Murphy or John Afoa?

This week we’re catching up with these four Gloucester Rugby stars to find out what drives them, their training tips and what’s in store for the future for our magazine Edition Rugby, out August 2015. This is where you come in. We want to know if you have a question for one of the Gloucester Rugby players.

Have you always wondered what’s in James Hook’s locker or what Johnny May’s least favourite training exercise is? Or perhaps you want to know if Dan Murphy misses the number 8 position he started in or whether John Afoa has any pre-match routines. Well you get the idea – if any of these questions have ever crossed your mind we want to hear from you!

Want to get involved? Head over to twitter and ask your question using #SuperdryRugby (don’t forget to @Superdry) tomorrow we’ll be posting the questions that have been selected to appear in print as part of the Edition Rugby

Didn’t know we did a rugby collection? Designed this year to celebrate an immense year of rugby, it has been fitted to a player physique inspired from the vintage kits of the 70′s and 80′s there’s a mens and womens collection meaning you can save your much loved rugby top from becoming a “boyfriend jumper”, these are too good to share!

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Festival season is here and with it comes immense music, incredible style and the best parties of the summer.

Park Life in Manchester’s Heaton Park kicks off June’s festivals. And with a line-up that will be hard to beat, big names include, Disclosure, Rudimental and Wu Tang Clan, to name just a few. With a weekend that just can’t make its mind up style is a challenge. Channel the vibes of the festival with neon shorts, or mix it up with some serious all over print.

Want to play it safe? Tie-dye with denim shorts is a festival winner.

Then in less than two weeks we’ll be taking on Sonar Festival in beautiful Barcelona. For once your cagoule and wellies can stay at home. This is a festival for sun seekers and will need some incredible sandals to match the truly awe-inspiring line-up.

The end of the month takes us to one of the most iconic festivals in the UK, Glastonbury. For those of you lucky enough to get tickets festival style just got serious as you tackle muddy fields while looking effortlessly immaculate. So we will be rocking out to Florence in a perfect combo of dungarees and parka.

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This month we’re launching #shortstories giving you an in-depth look at our shorts as we get excited for summer. Each week we’ll be focusing on a different pair of shorts. Sharing design details, style tips and how you’re wearing yours. This week it’s all about our international short, one of our most popular styles, this year we’ve injected neon colour as well as print styles into the collection.

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Did you see this month’s issue of cosmopolitan? This month the edit pages are a celebration of colour featuring our Superdry Folk Tank in their “gorgeous green” edit. The lightweight top is a new addition this summer channelling boho style it’s ideal for a beach break or simply wear with a pair of cut off denim shorts for a classic summer look.

Discover all our womens tops here. Cosmopolitan is available to buy at good news agents now.

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