Superdry is gearing up to open our first shop in Barcelona, Spain! Expected to open it’s doors in March, the shop will stand at 225m2 and will be located at C/ Provenza 253, between Passeo de Gracia and Rambla de Cataluña, one of the most commercial zones of the city.

News of the Superdry opening has been well received by the media and Spanish residents. To accommodate the growing interest, we have a Facebook page dedicated to Superdry Spain! Here you will find not only all international news but other news and events from Spain. So whether you are a Spanish resident or you are coming to Spain for a visit, check out the Facebook page here for all the latest!

Español

Superdry abrirá su primera tienda de España en Barcelona. El local, que ha costado varios meses de negociación y que dispone de 225m2, está situado en la C/ Provenza nº 253, entre Paseo de Gracia y Rambla Cataluña, una zonas más comerciales de la ciudad.

La noticia de la apertura ha tenido muy buena repercusión entre los medios de comunicación especializados y  los ciudadanos de pie de calle, de manera que Superdry Spain ya ha inaugurado su propio facebook para sus fans. En este no solo se puede encontrar información internacional de la marca sino también todas las acciones y eventos que se realizan desde España.  Os animamos a daros una vuelta por nuestro facebook y conocer un poquito más que hace Superdry en nuestro país.

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Phew what a week it has been! Here at Superdry, we attended the massive fashion trade show – Bread and Butter in Berlin. Thousands of people came to the show which took place for its second full year at Berlin’s Tempelhof airport to see what all the latest fashion brands have to show off with the new season’s collection. Our Superdry stand was set-up in the ‘denimbase’ part of the show and it was certainly a crowd stopper. We have some photos to share from the event including the setting up of our impressive stand which featured many of our  iconic Superdry graphics in our trademark rustic, urban style. Click below for more pictures!

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Hollywood actress Anna Faris was spotted on Hollywood Boulevard in Los Angeles last week and we couldn’t help but notice how well she was rocking the biker chick style! The star of ‘The Scary movies’ and ‘Lost in Translation’ was seen wearing our Superdry Military Blazer v10 with ripped jeans tucked into Biker boots, a great combination for a casual evening! Keep your eye out for more new jackets coming into Superdry stores and online soon!

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Mototcycle rally racing rider, Marc Coma is a Superdry fan! Pictured on the left, the daredevil racer won the Dakar Rally 2011 for the third time becoming the New World Champion. Although he had a dangerous fall in the 5th stage, he still came in front of Cyril Després, from France who was a close second. We at Superdry would like to congratulate for Marc for his spectacular win!

español

Marc Coma, fan de Superdry, se convierte de nuevo en Campeón del Mundo tras ganar el Rally Dakar 2011. A pesar de de haber sufrido una caída peligrosa en la 5ª etapa, el joven piloto se ha impuesto por delante del francés Cyril Després, ganando por 3ª vez el Dakar. Desde Superdry Spain felicitamos a Marc Coma por su espectacular carrera. Felicidades!

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Claire and Sheila are top Dutch DJ’s who’s talent catapulted them into the DJ world of festivals, exclusive clubs in Amsterdam and they also playing at the official MTV EMA 2010 after part in Madrid! Their first gig together was at Jimmy Woo where the crowd really took notice of their house music and nobody can ignore the sheer passion the pair have! So with this, we were delighted when Claire and Sheila stopped by the Superdry store in Amsterdam to kit themselves out in our clothes! They enjoyed trying on the latest we have to offer and left happy with their purchases!

If you are in the Dutch capital, you can see the duo at Club Air on 30th January!

Nederland

twee jonge vrouwen achter de draaitafel !
Claire en Sheila, allebei fans van muziek en uitgaan, leerden elkaar een paar jaar geleden kennen in het nachtleven.  Toen ze hun twee passies combineerden, was de chemie super ! Hun eerste optreden bij jimmy woo in amsterdam was een success ! Twee meisjes achter de draaitafel die bovendien muziek kunnen mixen! nu, spelen onze twee djettes op festivals en feesten in de grootste clubs van amsterdam en dit jaar, hebben ze op de officiële after-party van mtv-ema in madrid gespeeld.

op 30 januari kan je ze bij club air in amsterdam vinden !

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Superdry joined its favourite hockey players for a drink! Champions of Belgium field hockey during 2006 and 2009, the Waterloo ducks are currently fourth in the championship. As Superdry addicts – the whole team loves our clothes and will often be spotted wearing the brand! The 17 hockey players’ goal for this year is to finish in the top four places of the championship to participate in the semi-finals and who knows…. the finals!

Superdry wishes waterloo ducks good luck for 2011!

Français

après l’effort, le réconfort! superdry a rejoint ses joueurs de hockey le temps d’un break et d’un drink! champions de belgique en 2006 ainsi qu’en 2009, les waterloo ducks occupent à présent la quatrième place au championnat, leur but étant de disputer les prochaines demi-finales et qui sait, peut-être par la suite… les finales !

superdry souhaite bonne chance à ces 17 joueurs pour 2011 !

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This Christmas, we are all full of festive cheer! To spread this to you we will be giving away some Superdry goodies! You can find all the answers to our ‘Scan to Win!’ competition on this Superdry blog. For more details visit our Superdry Facebook page.

To enter, send in your answers to competition@superdry.com before the 26th December 2010.

Good luck and Merry Christmas from the Superdry team!!

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French rock band – Blockbusters works a powerful and inventive pop-punk/rock sound! A room filler when they play, the super-trio Adrien (guitar/vocals), Boris (bass/vocals) and Jules (drums) are ultimate crowd pleasers when they play their gigs! They are clearly massive fans of the brand and we love their music too!

Français

Les Blockbusters proposent  sans prétention une musique inventive et pleine d’énergie inspirée des styles pop-punck/rock!  Notre superrtio composé d’Adrien (voix/guitare), de Boris (basse) et de Jules ( drums) ne cesse de remplir toutes les salles de concert!!!!!

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Superdry is here to help you beat this winter madness! Arriving in stores  soon – we have our range of new winter accessories and you can have first looks! Thick, premium knitted Supercable Snoods, oversized beanies, Hutch Scarves and Deerstalker hats are a few of what’s to come. Our Superdry Hutch Scarf hood is a guaranteed winner to help protect you from the elements and an added bonus of handy pockets on the ends! Our Deerstalker hat has soft lining inside and quilted stitching detailing.  We’re excited to introduce, brand new for Superdry – snoods. Choose from the supercable snoods which are quality knitted along with the supersnood which has a faux fur interior lining. It’s your last weekend before Christmas…go on and treat someone (or yourself)!

*limited stock in a selection of stores

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The bad news is the weather is forecast to be arctic again this weekend for us folks in the UK but the good news is, our new range of Superdry Avionic jackets will be landing in-stores ready for the big chill! Our Superdry Dakota Bomber and Beta Parker are super soft and fitted with a faux fur lined hood . Not forgetting the Jet Jacket which has ultimate comfort and style with quality touch and feel. All Avionic jackets are double collared with zip in zip detailing along with cockpit quilt lining, reinforcing Superdry’s signature techniques – available for both men and women. To top this off, we are also expecting women’s  Superdry Hooded Polar windcheaters to arrive! These will be available in Black/punk pink and have the softest fleece lining inside to keep you even warmer, a great addition to a well established classic!

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