January 31st, 2012

The Mirano Continental, Brussels, was the place to be last Thursday as Superdry organised a belated New Year celebration for staff and VIP guests.
First stop on arrival was the photo-call (which you can view and tag on the Facebook gallery), then guests were treated to delicious aperitifs before a giant curtain by the bar lifted to reveal the main room at the Mirano Continental.

The night kicked off with the hugely popular Belgium band, Puggy, (who’ve opened sets for Smashing Pumpkins, Incubus and Deep Blue) working the crowd with their popular hit ‘When you know’. This was followed by Superdry favourites, DJs Clare and Sheila Hill, DJ Mac Monroe and Attar! Not the shy and retiring type, partygoers took every opportunity to get on the revolving platform on the main floor and pull out their best moves!

During the cold and soggy months there was no better way to celebrate the New Year and we at Superdry would like to thank everyone for making it such a memorable night! Don’t forget to join us on the Superdry Belgium Facebook page for the latest and if you share your pics from the night, the most popular picture will win a Superdry goody!
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Tags: Attar!, belgium, brussels, Clare and Sheila Hill, dj mac monroe, Mirano Continental, New year party, Puggy
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December 16th, 2011

Last month, Superdry invited five fashion-loving Belgian bloggers to put together their perfect winter sports holiday look, with Superdry’s winter finest, at the Louise store, Belgium! Dorothy, Lucy, Florence, Sophie and Laura got creative and put their own touches to some outfits, ideal for skiing and après-ski events.

Capturing these looks is young photographer Nicolas Lefebure whose photographs of the outfits can be found on the Sports d’Hiver website, open for your votes to pick the winning look!
Visit www.sportsdhiver.be/concours/superdry to enter and have the chance of winning 500€ to spend at Superdry!

*Open to Belgian residents only.
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Tags: bloggers, competition, skiing, Sports d'Hiver, voting, vouchers
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December 13th, 2011

It’s time to put on your Superdry knits, as we prepare to hit the slopes with Brussels City ski.
From 10 December right through until Christmas, we’re partnering with City Ski to hold an amazing winter sport event! Bringing a huge 150m, environmentally friendly and organic ‘real snow’ ski slope right to the heart of Brussels’ Monts Des Arts, it’s definitely an event that you won’t want to miss.
After your time en piste you’ll have the opportunity to take time out and relax with a mulled wine and a raclette, and can even get an exclusive Superdry password to redeem in store! The first 50 lucky customers to arrive at our store in the Grand Plaza with the password will get a free 20-minute ski session with equipment rental courtesy of Superdry! We’ll also be giving out gift vouchers during the ski and snowboarding competitions to spend in store, so keep an eye out!
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Tags: brussels, city ski, Monts Des Arts, ski, winter sport
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December 8th, 2011

Without a doubt, Brussels’ Grand Place is one of the most beautiful places in the whole of Europe and has been home to many great events throughout the years. This time it was the turn of Superdry to join the ranks of the greats and make the headlines by opening our brand new store right in the heart of the Grand Place!
Sitting below the festive Christmas fairy lights, our brand new, two-storey store sits perfectly on the corner of rue de la Colline and rue du Marché aux Herbes and is full of the latest Superdry autumn-winter 2011 collection. You’ll find all the items that you already know and love, such as our knitwear, leather jackets, denim and Lumberjack shirts!

So if you’re visiting the famous Christmas markets in Brussels this year, be sure to pop to our brand new store and fill your stocking up with some great Superdry items!
Find us at: Rue du Marché aux Herbes 83, Brussels, 1000
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Tags: belgium, brussels, Grand Place, New Store, Superdry, Superdry Europe
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October 11th, 2011

It’s not every day that Superdry takes over a club night, especially one in somewhere as prestigious as Ghent’s Dok venue! Add legendary Flanders DJ Maxim Lany into the mix and you’ve got yourself L’intimité – Superdry’s major ‘invite only’ event.
Our guests were treated to some fine food and a nail bar for guests to be pampered with. To a soundtrack of top tunes, our Superdry hostesses did a great job of getting the crowd hyped up about our competition! It’s no wonder everyone was so excited; two of the lucky guests walked away dressed head to toe in Superdry! Click on ‘read more’ to see more pics from the night!
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Tags: DJ Maxim Lany, Dok, L'intimite
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September 30th, 2011

The Superdry-sponsored vintage car rally got underway in Lasne earlier this month, where more than 40 vintage motorcars crossed the beautiful Brussels countryside. 102 participants swapped the hustle and bustle of the city for a weekend of sun, scenery, great food and a first prize of Superdry goodies! Everyone arrived in the destination of Petit-Leez safe and sound, but special congratulations go out to the winning team. Not only did they win the Superdry first prize, they arrived in style in a stunning vintage Jaguar E-Type!
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Tags: brussels, motorcars, race, Vintage Rally
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August 19th, 2011

The Superdry team would like to thank everyone who joined us at the Knokke Out Live event on Sunday! We had such a brilliant night with you all and hope you had an equally amusing time! To keep those memories, we have all the photographs from the night ready for you to download, tag yourself in and even share on the Superdry Belgium Facebook page. If you have any additional photos from the night, don’t forget to share them on the page as well as telling us any of your funny stories from Knokke-Out-Live event!
Click – below to view more photos!
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Tags: belgium, Knokke Out, Knokke-Heist
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