
The team here at Superdry head office is looking forward to this weekend where the Cheltenham Design Festival kicks-off on Friday at the Parabola Arts Centre.
The first of its kind, the Cheltenham Design Festival gathers creative thinkers from a wide range of disciplines to debate and explore the future of design.
As the hometown and base for the brand, Superdry CEO Julian Dunkerton is the patron for the event. We’ll be exhibiting at the Design Festival, where you can discover how the brand has evolved since its conception in 2003. Our very own in-house graphic designer, Richy Baldwin, will be in attendance on Friday to talk through his designs which grace all our hoods and tees. Come down and meet us and learn about the anatomy of a Superdry t-shirt!
If that’s not enough, Malvern’s Morgan Motors will also be presenting at the Festival where the Superdry Morgan 3 Wheeler will be on display. Don’t miss Morgan’s Chief Designer Matthew Humphries’ talk about the creation of the 3 Wheeler on Sunday, 22nd April.
For full information, visit the website. Hope to see you there!







